Friday, June 13, 2008
The iced tea in question
I saw Kung Fu Panda today. Just before the movie started there was an ad for a new Iced Tea called Vitao by Nestea. I thought the commercial was pretty creative, cool even. A bunch of people dancing to light coming out of iced tea bottles. The brand stuck with me and after the movie, on the way home, I went into the local Subway sandwich shop where I saw bottles of it available for purchase.
The drink was pretty tasty. It was "Fuji apple" flavoured. On the top corner of the label it reads "Natural Health Product" and "Natural Fuji Apple Flavour". Now normally I'd just drink it and if it didn't taste like aspartame not give much thought and buy more bottles of the stuff to drink, but because of the "natural" labels on the bottle my brain automatically thought "What's the catch here?".
Kind of like those alarms bells that go off when you watch a commercial for a mining company advertising that they plant X number of trees per year... "How many forests are they destroying by strip mining?" my brain automatically asks.
I started to investigate the naturalness by reading the bottle's ingredients. The two lines that popped out were "Do not exceed 3 bottles a day" and "Consult a health practitioner prior to use if you have a liver disorder, develop symptoms of liver trouble, or if pregnant or breast feeding.". What the heck?
A photo of the side of the bottle.
What the heck is in iced tea that will give you liver trouble? How is this a "Natural Health" drink? Are these instructions on the bottle something I should take seriously or is it just the beverage company writing stuff on the bottle to protect themselves from legal action taken by some guy that consumes the stuff on a more than average basis and gets sick? Kind of like the disclaimer on the chainsaw box that reads "do not stop in genital area". Why don't they just add "Do not use for drowning purposes." just in case?
And I thought the sardines in blueberry juice was odd.